01
The best take, not the first one
You say each line a few times. I watch every take and keep the one where you sound like you mean it.
Overnight Ads · by Circular Media
Upload today. Ads tomorrow.
You film yourself talking to camera. I turn your takes into ads you can run tomorrow: the best take, every pause cut, captions, motion graphics and three formats.
Made for business owners who already run ads with their own face on camera.
- Free sample first
- 3 hooks per ad
- 3 formats
- You own every file
Demo ad. Sunny plays the client; yours stars you.
The part nobody enjoys
You filmed 22 takes. Now what?
Picking the best take, cutting the pauses, captions, three formats, the specs of every app. That is where talking-head videos get stuck, and exactly the part I take off your hands.
One recent sample: 22 takes in, 4 in the final ad.
What happens to your takes
Four things happen overnight.
Take 3, on the timeline0:34example
SpeechPauses, ums, restarts
02
Every pause cut
Ums, restarts and silences come out, so every second earns its place. Tight, but still you.
9 filesNine files from one upload
Nine files from one upload- Captions that land on the word you say
- Numbers that build while you say them
- Extra shots and graphics behind you, never over your face
03
Captions and motion, on the word
Captions that light up word by word, numbers that build as you say them, and extra shots where you mention something.
3 hooksTest all three
Test all three3 hooksTest all three
Test all three3 hooksTest all three
Test all three- Clear of the app’s buttons
- Call to action in the last seconds
- Files named for your ad account
04
Three formats, ready for every app
Vertical for Reels, TikTok and Shorts, 4:5 for the feed, square for everything else. Each one re-framed, with captions clear of the app’s buttons and checked against the specs of your ad account.
What you get back
One upload. Three hooks. Nine files.
A hook is the first three seconds of an ad: the line that makes someone stop scrolling. You get the same ad with three different hooks, each in all three formats, so you can see which one works before you spend more.
The hook
9:16Reels, TikTok, Shorts
4:5Feed
1:1Everywhere else
Hook A“Stop guessing”
stopStop guessing
Stop guessingstopStop guessing
Stop guessingstopStop guessing
Stop guessingHook B“Three things”
3 thingsThree things
Three things3 thingsThree things
Three things3 thingsThree things
Three thingsHook C“Here is the thing”
ListenHere is the thing
Here is the thingListenHere is the thing
Here is the thingListenHere is the thing
Here is the thingEvery file in your own look: your fonts, colours and logo, a name card and an end card. I set that up once, before your first ad.
9 files, 1 upload
Prices
Start free. Then pick your pace.
Delivery within 48 hours
Free sample
€0one time
- 1 ad from your own footage
- In your style, watermarked
- For businesses that already run ads
You get1 adwith your own face in it, before you pay anythingNo cost, no obligation
Delivery 24–48 hours
One ad set
€290per set
- 1 ad: best take, captions, motion, sound
- 3 hooks × 3 formats = 9 files
- 2 rounds of changes
You get3 adsto test, each in all three formats€97 per ad
Delivery 24–48 hours
Just one ad
€150one time
- 1 hook, 1 video, in the format you choose
- Best take, captions, motion, sound
- 2 rounds of changes
You get1 adTwo single ads cost more than one full set.
Delivery within 48 hours
Starter
€1,250per month, cancel any month
- 6 ad sets a month
- or 12 organic shorts
- Brand kit free when you stay 3 months
You get18 adsto test, every month€69 per ad
Delivery overnight
Growth
€2,450per month, cancel any month
- 14 ad sets a month
- Monthly review: which hooks won
- Brand kit free when you stay 3 months
You get42 adsto test, every month€58 per ad
Delivery same day, footage in by 10:00 CET
Scale
€3,950per month, cancel any month
- 30 ad sets a month
- Hooks written for you, monthly strategy call
- Brand kit free when you stay 3 months
You get90 adsto test, every month€44 per ad
In a set or plan, an ad = one hook in all three formats. Prices in euros, excluding VAT.Bundles, organic shorts and hook writing
How this compares.
| What you compare | AI editing apps | Freelance editors | Ad agencies | Overnight Ads |
|---|---|---|---|---|
| Price | $15–69 a month, and you do the editing | $40–175 per video | $400–2,000 per concept | From €44 per ad |
| Turnaround | Minutes, plus your own evening | 1–3 days | 2 days to 2 weeks | Overnight to 48 hours |
| Picks your best take | You do | Sometimes | Yes | Yes, from every take you send |
| 9:16, 4:5 and 1:1 | Cropped, some only on paid plans | Extra per format | Usually | Included, each re-framed |
| Hooks to test | You write them | Extra | Yes | Three per ad |
| What you end up with | Raw files and an evening of editing | One video, usually in one format | Strategy and creatives, at agency prices | 9 ready-to-run files per upload |
Apps are cheaper if you have the time to edit. Agencies also do strategy and media buying. I do the edit, properly and fast, and leave the media buying to you or your agency.
Prices from the providers’ own pricing pages, checked 30 September 2026.Before you send your takes
Questions people ask first.
What is a hook?
The first three seconds of an ad: the line that makes someone stop scrolling. The rest of the ad can stay the same; the hook decides whether anyone watches it. That is why every ad set comes with three.
What do I need to film?
A phone or a camera, held upright, a clip-on microphone, and light facing you. Say each line two or three times; picking the best take is my job. Not sure your setup works? Send one test clip and I tell you what to change.
How fast is “overnight”?
On the Growth plan, takes that arrive during the day come back the next morning. On Scale, footage in by 10:00 CET comes back the same day. Single ad sets, the Starter plan and the free sample take 24 to 48 hours.
Who owns the files?
You do. Every file, every format and your brand kit. Use them wherever you like, for as long as you like.
Do you use AI?
Yes, for transcription, word timing and layout. A person directs every edit and checks it before you see it. I never generate faces or voices: the person in your ad is you. More on my AI transparency page.
How many changes can I ask for?
Two rounds per ad set are included. Most sets need one. If you want a different direction altogether, that is a new set, and I tell you before I start.
Can I cancel a monthly plan?
Yes. Monthly plans run month to month and you can cancel any month. There is no minimum term.
What else can I add?
- Brand kit: €750 on its own, free with any monthly plan you keep for three months.
- More sets at once: five for €1,395, ten for €2,450.
- Organic shorts: €95 each, vertical only, captions and motion, no hooks.
- Hooks written for you: €45 per ad, included in Scale.
Which platforms is this for?
Instagram and Facebook, TikTok, YouTube Shorts and LinkedIn. The three formats cover all of them, and I follow the specs of your ad account or agency when you send them.
What about music?
I use tracks licensed for use in ads, or your own if you have them. You never have to sort out rights yourself.
Why is the sample free?
Because seeing your own face in a finished ad says more than any page. It carries a watermark, it takes me about an hour, and it is only for businesses that already advertise, so it is useful to both of us.
Free sample
Send one take. See your ad in 48 hours.
One ad from your own footage, in your style, watermarked. If it is not better than what you run now, you have lost nothing but a link.
- I reply within one business day with a link to upload your takes.
- Your sample ad is ready within 48 hours of your upload.
- You decide. No obligation, no sales sequence.
Jim GrootesPhotographer and filmmaker
I direct every edit and I check every file before you see it.
Your turn
Not sure your setup works?
Send one test clip and I tell you what to change.
Reply from a real person · within 1 business day